Blog

The Hot Topic: The Plastic Bag Ban

Posted by Zavy on Aug 30, 2018 2:04:00 AM

In our last update, we talked about how the conversation around the NZ ban of single-use plastic bags has been dominating all things social in recent weeks and months.

And it's worth delving a bit deeper into this particular topic, because:

a) it has been, and is still, such a huge conversation on social, and

b) it's important as social marketers to understand how these conversations come about, how to monitor them, and how to leverage them.

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Topics: key social trends, trending topics, success in social media, what should you measure, best performing brands

The 2018 Mid-Term Report: Which NZ brands are winning at social media in 2018?

Posted by Zavy on Jul 20, 2018 10:32:00 AM

This year has been off to a hot start and now that it's already July (seriously, where does the time go?) we thought it was a good opportunity to show who's been dominating social media this year. So without further ado, let's kick off!

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Topics: Insider, zavy score, highest performing brands, new zealand brands, best performing brands